ENTR 312 - E-commerce for Entrepreneurs

Lecture Hour(s): 3
Lab Hour(s): 0
Credit Hour(s): 3

This course introduces students to the online world of e-commerce. The class will equip students with the skills necessary to launch a successful e-commerce venture while addressing common challenges and pitfalls. Students will be required to apply skills in a hands-on environment by completing one of the following activities: 1) developing an e-commerce application for an existing business, or 2) presenting a turn-key business of their own with a functioning website, product photos/videos, sourcing plan, shipping/fulfillment plan, and advertising plan. Students will present their e-commerce application project to a panel of faculty for grading.